DUBAI, UAE
The founder of AZ came to us with the aspiration for a full-brand makeover to better showcase their unique and personable process with customers around the world.
I identified a unique position for AZ to establish themselves as a younger, forward-thinking company that drives sales beyond the show floor.
It was all in the little details with cohesiveness being the key. We worked on first establishing their new identity, color scheme, and unique point of differentiation that spoke directly to their target market – with the end result being a positive experience for each customer from A to Z.
Prototyping/Wireframing
Content Creation
Color Selection
Messaging
Iconography
Typography